Blog Share- May 14, Google Test "Fast Internet" in Indonesia. Although mobile operators have begun to roll out high-speed 4G LTE network, the majority of mobile users in Indonesia actually still have to rely on 2G networks with limited speed so constrained in terms of accessing Internet sites.
2G network users in the proportion is still reaching around 70 percent of the total number of subscribers of mobile operators have also takes a long time to simply open a web page. However, on 14 May there will be a change.
On the Google intends to start deploying Internet technologies that can provide high-speed access, specifically for the mobile gadget users are still using slow connections in Indonesia.
Transcoding based technology to simplify the view websites with elements more efficient bandwidth will later promised would speed up internet connections up to 4 times faster.
Optimization or reduction in size made to content that is less significant for mobile users, such as pictures, also claimed could save mobile data usage up to 80 percent.
Deploying optimization technology 2G mobile internet access from Google this for a while still a trial to collect data and feedback from customers. Indonesia was chosen as a prime location because customers still more than the 2G network users high-speed 3G and 4G.
"Indonesia is a country of interest. Users of mobile there are very active, his Internet usage pattern is different from other countries, in terms of usage for social purposes or messaging. But mobile connection conditions are less than ideal," said Hiroto Tokusei, Product Manager of Google Search, to Kompas Tekno via videoconference on Tuesday (05/05/2015).
Internet access optimization technology 2G ala Google is falls under the umbrella of Google Search. The search engine used by Google to detect the user's Internet connection speed. Connection speed information is then used determine whether the access necessary acceleration technology is turned on or not.
"So, the user experience in this case originated from search. We monitor your connection while doing the search," said Tokusei. "If the connection is slow is detected, then the acceleration feature will be turned on." So, fast Internet technology Google was about to run when a user clicks on one of the links that appear on the search results the search engine wear.
How low speed internet connection as a standard Google? Tokusei claimed not to mention exact figures because of internal party being discussed by Google and still subject to change. "In general, I can call that number is equivalent to the speed of 2G connection," he said.
Yes or no?
Transcoding is dlakukan Google for the website to save a bit much bandwidth will change the appearance of the relevant internet pages. When Tokusei demonstrate loading speed comparison with wearing Kompas.com website pages, between before and after implementation of transcoding, for example, the site's logo is an image replaced with plain paper.
Therefore, in applying Internet technology is quickly saving bandwidth, Tokousei explained, it will communicate with the webmaster who is responsible for managing websites in Indonesia to cooperate providing transcode results pages.
The owner of the site can and one should not refuse to wear the technology, for example, because it did not want to see the site be changed. Web interface changes after optimization can be seen through this link to the Google account holder.
"I certainly understand that there are not going to see his website replaceable," said Tokousei. Google was deliberately announced plans to hold a trial fast internet technology for 2G mobile phones in Indonesia since long ago, namely on 30 April or 2 weeks before the planned debut. Another objective was to disseminate information and to obtain a response from the managers of the site.
However, he cautioned that the fast Internet access provided by Google technology can bring more traffic because website visitors get bored quickly so do not wait for loading. "Increased pageview could reach at least 50 percent," he promoted.
Besides webmaster, was handed over to the user choice, if you want to access the page version transcode or not. Each time the technology is active, users will be notified via popup containing notification that appears in the browser window. Options for re-using a regular connection (even if slowly) is also provided at the top of your browser window.
Transcoding web page is actually not new at all. Opera Mini browser made by Opera, for example, has implemented the technology for years. The difference is, the technology offered by Google this time would be used by users of any browser.
"For now it can only be used in the native Android browser and Chrome, but his plans will be available to users of any mobile browser, including Safari for example," said Tokusei while the name of the browser on the iOS operating system.
Not for Facebook
Despite sounded tempting with potential savings of up to 80 percent of data, Tokusei explained that not all sites can be "dilangsingkan" through transcoding. Video sharing sites, for example, has a very large content so that he can not possibly according to the shortlist to be channeled through a 2G network realistically.
"Another major example is a website that is customized to the user personally, such as Facebook. So for now we do not enter such sites, "said Tokusei. Personal adjustment in question is pertinent pages use the services of a cookie, or require logon for identification purposes.
"Similarly, the sites Google services that do not experience optimizing transcoding because most of it is customized for each individual user," said Tokusei adding that transcoding for now is focused on information search activities by visiting the web pages through Google Search.
Sites that are not optimized through this transcoding will be displayed with a special label in the Google search results to notify the user.
Google has yet to tell whether optimizing 2G internet access will also be applied in other countries outside Indonesia, which acts as a pilot site or not. What is clear, Tokusei wants Google's technology has been greeted positively as well known benefits by the publisher webpage.
Not only as a means to reach a wider audience, but also as a tool to improve the activity of visitors to the site and increase traffic. "So, you could say to build an ecosystem that can exist in the middle of the slow network connection," he said.
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